Re: [Yasmin_discussions] MCLUHAN EFFECT

No i think he s not. But it interesting make the relation.

Enviado desde mi iPhone

El 20-10-2011, a las 9:44, "Ricardo Vega (ricardov)" <rvegamora@gmail.com> escribió:

> Hello:
> A small presentation aout me. My name is Ricardo Vega, from Santiago
> de Chile. Now I`m in Barcelona to study DataViz. i worked during 6
> years in the Spanish Cultural Center in Santiago, coordinating new
> media, design and digital culture area, developing conferences,
> workshops, meetings, etc.
>
> Thank you for you interesting words Colette. Just a question:
> Does somebody knows if Mcluhan had readed or taken in consideration
> some ideas in Karl Marx's Capital?
> Where I can find information about this topic?
>
> thank yo so much, Best
> r
>
> Ricardo Vega
> www.ricardov.cl
> www.artnumerica.net
> 08 191 5577, Santiago, Chile
>
>
>
> 2011/10/16 roger malina <rmalina@alum.mit.edu>:
>> from colette tron
>>
>>> - Topic 2 : A cultural and technological challenge, the business of the artists
>>>
>> For McLuhan, but I guess for thinking in general of the relation
>> between the man and technology, each invention and introduction of a
>> technology in the society, in the every day life creates such a
>> transformation that it makes some kind of revolution : on the sensory
>> system, nervous system, perception, cognition sensitivity…
>>
>> These influences and consequences have been treated on different
>> levels by the anthropologist Leroy-Ghouran, the sociologist Gilbert
>> Simondon, the scientist Jean-Pierre Changeux, the philosopher Bernard
>> Stiegler, etc, only for France, and of course by McLuhan,
>>
>> and after him in the field of neuroculture and neuroaesthetic by
>> Derrick de Kerckhove who was his associate.
>> McLuhan considered the technologies as « extensions of man ». So, as
>> prosthesis, medias and machines are, up to him, a part of the body.
>>
>> And he even thought that sooner or later the medias would be under the
>> skin. That means inside us. The augmented man has thus artificial
>> organs that can be the computer, the clothes, the television,
>> writing, sensors, and so on, technologies that make the environment
>> and the culture of body and mind.
>>
>> He wrote that « the new medias and new technologies through which we
>> amplify and extand ourselves are huge operations on the social body »
>> and that « this is the whole system that undergoes a transformation. »
>> Each new one moves the intersensory relations. And thus, the cultural
>> habits.
>>
>> To understand the medias, and its effects, McLuhan (wrote his book of
>> course, but) argued a certain distance with them. A distance to
>> perceive the changes, to dominate the moves, to diminish the impact or
>> the shock, and to think the future of the civilisation. To accept the
>> challenge of technological and cultural changes, McLuhan trust the
>> artists.
>>
>> In the human history, the critic or the adaptation to the new
>> extensions of man in the private and social life have not been made
>> easily except by the consciousness of the artists, said McLuhan : «
>> The artist is able to capture the message of the cultural and
>> technological challenge a long time before the impact of the
>> transformation can be felt. »
>>>
>> Maybe we can have commentary and exchange about some propositions by
>> McLuhan about the important role of the artists in the changes of
>> culture through media and technologies, and their place
>> inexperimentation, research, science and society, or social body in
>> the words of McLuhan. A place that McLuhan defended instead of
>> considering art as entertainment. « I would like to know what would
>> happen if suddenly we take art for what it is really. »
>>
>> In the chapter « The challenge and the fall » (Understanding medias)
>> here are some of the McLuhan's sentences (approximative translation) :
>> « In the age of electricity, it is nothing to talk about the artists
>> as persons that anticipate their era. Our technology is also ahead to
>> our time, if we accept to see it as it is. The artist has to leave his
>> ivory tower to go to the control tower of the society, in order to
>> avoid the accident… Like there is the university for the scientific
>> organization of knowledge, the artist is essential for the direction,
>> the analyze, the understanding of the forms and structures of life
>> created by the electric technology. »
>>
>>> - « In all fields, the one of the science and the one of the humanities, the artist is a man that understand the meaning of his action and of the knowledge of his era. He is the man of the global lucidity. »
>>> - « The artist can compensate for the sensory relations before the shock of a new technology anaesthetize the conscient modes of action… If people could be convinced that art is a way to know in advance and precisely the psychologic and social effects of the next technology, won't they make themselves artists ? Or would
>>> applie themeselves to translate new forms or art into a social navigation map ? »
>>
>>> - « Experimental art gives information to mankind with accuracy on the following attacks on their mind that will procure their own technologies… These parts of ourselves that we project outside of us under the form of inventions are some attempts to compensate some collective pressure. But the medicine can generate a bigger
>> pain. Here the artist can learn to us to absorb the knock. »
>>
>> In a certain part of this chapter, Mc Luhan notices that if we
>> continue to consider the extensions of the body as external and
>> independant from us, we will fall down on each « banana skin of the
>> technology ». So we have to keep awake and to pay attention to it.
>> With the help of artists, we should manage to take up the challenge.
>>
>> In this framework, I would like to imagine which function can take
>> art and artists in the process of research and invention, innovation,
>> creation ? Since and after electric age, what kind of relation between
>> art and science, technology and culture, have been made and can be
>> constitued for the future ?
>>
>>> Is technology a « pharmakon » (cf B.Stiegler) and how the artistic consciousness can interfere, alert, awake the society ? Is it the role of art to comprehend sensitive changes in order to take care of it or to shock by representing new sensory situations ?
>>
>>> How can art and science can collaborate to create a « good » technology and a safe and sustainable society ? How to respect body and mind in the conception of
>>> technical objects born from the science, with the consciousness of both science and art ?
>>>
>> Colette Tron
>>
>> _______________________________________________
>> Yasmin_discussions mailing list
>> Yasmin_discussions@estia.media.uoa.gr
>> http://estia.media.uoa.gr/mailman/listinfo/yasmin_discussions
>>
>> Yasmin URL: http://www.media.uoa.gr/yasmin
>>
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>
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Re: [Yasmin_discussions] MCLUHAN EFFECT

Hello:
A small presentation aout me. My name is Ricardo Vega, from Santiago
de Chile. Now I`m in Barcelona to study DataViz. i worked during 6
years in the Spanish Cultural Center in Santiago, coordinating new
media, design and digital culture area, developing conferences,
workshops, meetings, etc.

Thank you for you interesting words Colette. Just a question:
Does somebody knows if Mcluhan had readed or taken in consideration
some ideas in Karl Marx's Capital?
Where I can find information about this topic?

thank yo so much, Best
r

Ricardo Vega
www.ricardov.cl
www.artnumerica.net
08 191 5577, Santiago, Chile

2011/10/16 roger malina <rmalina@alum.mit.edu>:
> from colette tron
>
>> - Topic 2 : A cultural and technological challenge, the business of the artists
>>
> For  McLuhan, but I guess for thinking in general of the relation
> between the man and technology, each invention and introduction of a
> technology in the society, in the every day  life creates such a
> transformation that it makes some kind of revolution : on the sensory
> system, nervous system, perception, cognition  sensitivity…
>
> These influences and consequences have been treated on different
> levels by the anthropologist Leroy-Ghouran, the sociologist Gilbert
> Simondon, the scientist Jean-Pierre Changeux, the philosopher Bernard
> Stiegler, etc, only for France, and of course by McLuhan,
>
>  and after him in the field of neuroculture and neuroaesthetic by
> Derrick de Kerckhove who was his associate.
>  McLuhan considered the technologies as « extensions of man ». So, as
> prosthesis, medias and machines are, up to him, a part of the body.
>
> And he even thought that sooner or later the medias would be under the
> skin. That means inside us. The augmented man has thus artificial
> organs that can be the computer, the clothes, the  television,
> writing, sensors, and so on, technologies that make the environment
> and the culture of body and mind.
>
>  He wrote that « the new medias and new technologies through which we
> amplify and extand ourselves are huge operations on the social body »
> and that « this is the whole system that undergoes a transformation. »
> Each new one moves the intersensory relations. And thus, the cultural
> habits.
>
>  To understand the medias, and its effects, McLuhan (wrote his book of
> course, but) argued a certain distance with them. A distance to
> perceive the changes, to dominate the moves, to diminish the impact or
> the shock, and to think the future of the civilisation. To accept the
> challenge of technological and cultural changes, McLuhan trust the
> artists.
>
>  In the human history, the critic or the adaptation to the new
> extensions of man in the private and social life have not been made
> easily except by the consciousness of the artists, said McLuhan : «
> The artist is able to capture the message of the cultural and
> technological challenge a long time before the impact of the
> transformation can be felt. »
>>
>  Maybe we can have commentary and exchange about some propositions by
> McLuhan about the important role of the artists in the changes of
> culture through media and technologies, and their place
> inexperimentation, research, science and society, or social body in
> the words of McLuhan. A place that McLuhan defended instead of
> considering art as entertainment. « I would like to know what would
> happen if suddenly we take art for what it is really. »
>
>  In the chapter « The challenge and the fall » (Understanding medias)
> here are some of the McLuhan's sentences (approximative translation) :
> « In the age of electricity, it is nothing to talk about the artists
> as persons that anticipate their era. Our technology is also ahead to
> our time, if we accept to see it as it is. The artist has to leave his
> ivory tower to go to the control tower of the society, in order to
> avoid the accident… Like there is the university for the scientific
> organization  of knowledge, the artist is essential for the direction,
> the analyze, the understanding of the forms and structures of life
> created by the electric technology. »
>
>> - « In all fields, the one of the science and the one of the humanities, the artist is a man that understand the meaning of his action and of the knowledge of his era. He is the man of the global lucidity. »
>> - « The artist can compensate for the sensory relations before the shock of a new technology anaesthetize the conscient modes of action… If people could be convinced that art is a way to know in advance and precisely the psychologic and social effects of the next technology, won't they make themselves artists ? Or would
>> applie themeselves to translate new forms or art into a social navigation map ? »
>
>> - « Experimental art gives information to mankind with accuracy on the following attacks on their mind that will procure their own technologies… These parts of ourselves that we project outside of us under the form of inventions are some attempts to compensate some collective pressure. But the medicine can generate a bigger
>  pain. Here the artist can learn to us to absorb the knock. »
>
> In a certain part of this chapter, Mc Luhan notices that if we
> continue to consider the extensions of the body as external and
> independant from us, we will fall down on each  « banana skin of the
> technology ». So we have to keep awake and to pay attention to it.
> With the help of artists, we should manage to take up the challenge.
>
>  In this framework, I would like to imagine which function can take
> art and artists in the process of research and invention, innovation,
> creation ? Since and after electric age, what kind of relation between
> art and science, technology and culture, have been made and can be
> constitued for the future ?
>
>> Is technology a « pharmakon » (cf B.Stiegler) and how the artistic consciousness can interfere, alert, awake the society ? Is it the role of art to comprehend sensitive  changes in order to take care of it or to shock by representing new sensory situations ?
>
>> How can art and science can collaborate to create a « good » technology and a safe and sustainable society ? How to respect body and mind in the conception of
>> technical objects born from the science, with the consciousness of both science and art ?
>>
> Colette Tron
>
> _______________________________________________
> Yasmin_discussions mailing list
> Yasmin_discussions@estia.media.uoa.gr
> http://estia.media.uoa.gr/mailman/listinfo/yasmin_discussions
>
> Yasmin URL: http://www.media.uoa.gr/yasmin
>
> HOW TO SUBSCRIBE: click on the link to the list you wish to subscribe to. In the page that will appear ("info page"), enter e-mail address, name, and password in the fields found further down the page.
> HOW TO UNSUBSCRIBE: on the info page, scroll all the way down and enter your e-mail address in the last field. Enter password if asked. Click on the unsubscribe button on the page that will appear ("options page").
> HOW TO ENABLE / DISABLE DIGEST MODE: in the options page, find the "Set Digest Mode" option and set it to either on or off.
>

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[Yasmin_discussions] Kittler

Friedrich Kittler died yesterday, 18 October 2011, in Berlin.

"Nobody listens to radio. What loudspeakers or headsets provide for
their users is always just radio programming, never radio itself. Only
in emergencies, when broadcasts are interrupted, announcers' voices
dry up or stations drift away from their proper frequencies, are there
any moments at all to hear what radio listening could be about." -
Friedrich Kittler

http://www.spiegel.de/kultur/gesellschaft/0,1518,792511,00.html

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[Yasmin_discussions] mcluhan effect

yasminers

I am transfering this post from the yasmin announcement list to the yasmin
\discusssion list as it seems to me very relevant to our MCLUHAN EFFECTS
discussion

Concerning the discussion about how every new media technologies
engages new responsibilities- one of the way that this comes about
is through feedback loops

take a look at

http://www.artisopensource.net/2011/10/16/versus-rome-october-15th-the-riots-on-social-networks/

This short video displays the activity on social networks (Twitter,
Facebook, Foursquare) during the riots of October 15th which took
place in Rome during the local instance of the 15th October initiative
created in the planetary process started by the Occupy Wall Street
movement.

New kinds of feedback loops are now being created between individual action and
collective action- knowing what the group is doing feeds back into
personal behaviour
with new timescales

right now this example was done after the fact- but we can now imagine
this being
fed back in on short time constants

The Physics of the City group calls this " egovernance' mechanisms
Concluding,
essentially our E-governance system is composed of a large data base, of one
or more centers that can collect real time microscopic data, elaborate models
based on the individual mobility demand, find the optimal self-organized
mobility states and diffuse the relative information (best path dynamical map)
along the mobility network performing a bidirectional continuous interaction
with the citizens. ( Armando Bazzani, Bruno Giorgini and Sandro Rambaldi,

http://riverpublishers.com/journal/journal_articles/download_file.php?file=RP_Journal_1904-4720_114.pdf

You can only be rersponsible when you know the consequences of your
actions- new mechanisms
for new responsibilities are being put in place

roger malina

---------- Forwarded message ----------
From: xDxD.vs.xDxD <xdxd.vs.xdxd@gmail.com>
Date: Sun, Oct 16, 2011 at 12:27 PM
Subject: [Yasmin_an] Rome, Oct. 15th
To: YASMIN ANNOUNCEMENTS <Yasmin_announcements@estia.media.uoa.gr>

http://www.artisopensource.net/2011/10/16/versus-rome-october-15th-the-riots-on-social-networks/

Rome, Oct. 15th, 2011

This short video displays the activity on social networks (Twitter,
Facebook, Foursquare) during the riots of October 15th which took place in
Rome during the local instance of the 15th October initiative created in the
planetary process started by the Occupy Wall Street movement.
The peaks and contours you see represent the intensity of the communication
and conversations that was taking place from the start of the protest (at
3pm local time) up until its approximate end (at 8pm local time).
The animation shows the geo-referenced intensity of messages for each 30
minute time slot from the beginning to the end of the protest.

It is time to invent new, innovative, creative forms of protest, fostering
new forms of solidarity, collaboration, participation between people, and
also to create tools, strategies and methodologies to bypass and overcome
the tricks which power structures and the people and organizations which we
want to fight against have learned to perform so well to dismantle and make
disappear all the good parts of the critique coming from the peaceful
protesters.

What we suggest is to create new forms of protest. Which do not look
anything like these current ones.

These and other topics will be discussed at the Share Festival and at the
FabLab Italia during the first week of November 2011, where we will present
the "VersuS" project.

VersuS is a spin-off of the ConnectiCity project, and is intended to create
tools that enable us to imagine, design and create new tools for the city.
_____________________________________________

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HOW TO ENABLE / DISABLE DIGEST MODE: in the options page, find the "Set Digest Mode" option and set it to either on or off.

[Yasmin_discussions] moderation this week

Dear friends,

I will be moderating the list this week,

I would like to encourage you to share what you are doing or what you
know will be of interest to the yasmin community in the "yasmin
announcement list" yasmin_announcements@estia.media.uoa.gr

The discussion "McLuhan effect" will continue this week at the "yasmin
discussion list" Yasmin_discussions@estia.media.uoa.gr, you are
invited to participate.

If you are a newcomer why not send a couple of lines about yourself,

Enjoy your week!

m

Mónica Bello Bugallo
mb@monicabello.org

+34 654 56 32 39
skype: monicacapsula

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[Yasmin_discussions] Fwd: [NEW-MEDIA-CURATING] McLuhan Conference, Then | Now | Next, Toronto, 6-10 November 2011

---------- Forwarded message ----------
From: Prof Seamus Ross <srossem-mcluhan100@yahoo.co.uk>
Date: Mon, Oct 17, 2011 at 4:15 AM
Subject: [NEW-MEDIA-CURATING] McLuhan Conference, Then | Now | Next,
Toronto, 6-10 November 2011
To: NEW-MEDIA-CURATING@jiscmail.ac.uk

Dear Colleague

I'm writing to draw your attention to what looks to be a conference
being held at the University of Toronto in honour of the Marshall
McLuhan centenary.  It would be great to see you there.  It certainly
promises to be a great event.  The organizers have assembled an
amazing roster of speakers and events.

Please also distribute this information to any students, colleagues,
or others who might be interested.
    ___________

                                   McLUHAN100 Then | Now | Next

More than fifty years ago, writing from a modest outbuilding at the
University of Toronto, Marshall McLuhan gave voice to a vision that
transformed the globe: a society enmeshed in media, everywhere
connected, culturally configured by mediating technologies of
information and communication.

In celebration of the centenary of Marshall McLuhan's birth, Toronto
is hosting the first international McLuhan conference and festival:

  -- 100 leading thinkers and speakers from around the world
  -- 300 art installations, concerts and screenings
  -- Explosive and insightful debates

Don't miss out. For more information and to REGISTER go to:

   -- http://mcluhan100.ca/events/the-conference-festival/

Then | Now | Next.is presented by McLuhan100 and the University of
Toronto (UofT) Faculty of
Information, in conjunction with Ryerson University, York University,
OCAD University, the
City of Toronto, and numerous other city cultural institutions.  It is
co-sponsored by the UofT
Faculty of Information, Ryerson University, the Social Science and
Humanities Research Council,
Celebrate Ontario, OCAF, and the City of Toronto Economic Development
and Culture Division.

  -- Visit our Website:  http://mcluhan100.ca
  -- Follow us on Twitter:   http://twitter.com/mcluhan100
  -- Like us on Facebook:  https://www.facebook.com/mcluhan.ischool.utoronto

Copyright © 2011 McLuhan100, All rights reserved.

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HOW TO SUBSCRIBE: click on the link to the list you wish to subscribe to. In the page that will appear ("info page"), enter e-mail address, name, and password in the fields found further down the page.
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HOW TO ENABLE / DISABLE DIGEST MODE: in the options page, find the "Set Digest Mode" option and set it to either on or off.

[Yasmin_discussions] MCLUHAN EFFECT

from colette tron

> - Topic 2 : A cultural and technological challenge, the business of the artists
>
For McLuhan, but I guess for thinking in general of the relation
between the man and technology, each invention and introduction of a
technology in the society, in the every day life creates such a
transformation that it makes some kind of revolution : on the sensory
system, nervous system, perception, cognition sensitivity…

These influences and consequences have been treated on different
levels by the anthropologist Leroy-Ghouran, the sociologist Gilbert
Simondon, the scientist Jean-Pierre Changeux, the philosopher Bernard
Stiegler, etc, only for France, and of course by McLuhan,

and after him in the field of neuroculture and neuroaesthetic by
Derrick de Kerckhove who was his associate.
McLuhan considered the technologies as « extensions of man ». So, as
prosthesis, medias and machines are, up to him, a part of the body.

And he even thought that sooner or later the medias would be under the
skin. That means inside us. The augmented man has thus artificial
organs that can be the computer, the clothes, the television,
writing, sensors, and so on, technologies that make the environment
and the culture of body and mind.

He wrote that « the new medias and new technologies through which we
amplify and extand ourselves are huge operations on the social body »
and that « this is the whole system that undergoes a transformation. »
Each new one moves the intersensory relations. And thus, the cultural
habits.

To understand the medias, and its effects, McLuhan (wrote his book of
course, but) argued a certain distance with them. A distance to
perceive the changes, to dominate the moves, to diminish the impact or
the shock, and to think the future of the civilisation. To accept the
challenge of technological and cultural changes, McLuhan trust the
artists.

In the human history, the critic or the adaptation to the new
extensions of man in the private and social life have not been made
easily except by the consciousness of the artists, said McLuhan : «
The artist is able to capture the message of the cultural and
technological challenge a long time before the impact of the
transformation can be felt. »
>
Maybe we can have commentary and exchange about some propositions by
McLuhan about the important role of the artists in the changes of
culture through media and technologies, and their place
inexperimentation, research, science and society, or social body in
the words of McLuhan. A place that McLuhan defended instead of
considering art as entertainment. « I would like to know what would
happen if suddenly we take art for what it is really. »

In the chapter « The challenge and the fall » (Understanding medias)
here are some of the McLuhan's sentences (approximative translation) :
« In the age of electricity, it is nothing to talk about the artists
as persons that anticipate their era. Our technology is also ahead to
our time, if we accept to see it as it is. The artist has to leave his
ivory tower to go to the control tower of the society, in order to
avoid the accident… Like there is the university for the scientific
organization of knowledge, the artist is essential for the direction,
the analyze, the understanding of the forms and structures of life
created by the electric technology. »

> - « In all fields, the one of the science and the one of the humanities, the artist is a man that understand the meaning of his action and of the knowledge of his era. He is the man of the global lucidity. »
> - « The artist can compensate for the sensory relations before the shock of a new technology anaesthetize the conscient modes of action… If people could be convinced that art is a way to know in advance and precisely the psychologic and social effects of the next technology, won't they make themselves artists ? Or would
> applie themeselves to translate new forms or art into a social navigation map ? »

> - « Experimental art gives information to mankind with accuracy on the following attacks on their mind that will procure their own technologies… These parts of ourselves that we project outside of us under the form of inventions are some attempts to compensate some collective pressure. But the medicine can generate a bigger
pain. Here the artist can learn to us to absorb the knock. »

In a certain part of this chapter, Mc Luhan notices that if we
continue to consider the extensions of the body as external and
independant from us, we will fall down on each « banana skin of the
technology ». So we have to keep awake and to pay attention to it.
With the help of artists, we should manage to take up the challenge.

In this framework, I would like to imagine which function can take
art and artists in the process of research and invention, innovation,
creation ? Since and after electric age, what kind of relation between
art and science, technology and culture, have been made and can be
constitued for the future ?

> Is technology a « pharmakon » (cf B.Stiegler) and how the artistic consciousness can interfere, alert, awake the society ? Is it the role of art to comprehend sensitive changes in order to take care of it or to shock by representing new sensory situations ?

> How can art and science can collaborate to create a « good » technology and a safe and sustainable society ? How to respect body and mind in the conception of
> technical objects born from the science, with the consciousness of both science and art ?
>
Colette Tron

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